Brand Manager, Europe-Netherlands

about 3 years ago
Full time role
Netherlands... more
Netherlands... more

Company

At Beyond Meat, we believe there is a better way to feed the planet. Our mission is to create The ...

View Company Profile

Job Description

COMPANY DESCRIPTION
At Beyond Meat, we started with simple questions. Why do you need an animal to create meat? Why can’t you build meat directly from plants? Thus, we make plant-based meats that allow families to eat more, not less, of the traditional dishes they love while feeling great about the health, sustainability, and animal welfare benefits of plant protein. Our goal is to bring exciting change to the plate—and Beyond.
We are focused on raising the bar on talent. We are dedicated to shaping an inclusive culture that drives excellence, innovation, and results by enabling talent acceleration and development, engagement, and the employee experience. 
The Brand Manager will support the execution of the brand strategy with development of all related assets. The BM will be working closely with sales and distribution partners for local activations, brand events and roll out of new products. You will play an important role in leveraging best practices and learnings from the US market. 
We are looking for an ambitious marketing professional, with a can-do mentality and the ability to multitask in a highly energetic entrepreneurial environment. An independent self-starter that has some experience working in an international organization. We are looking for professionals that have an affinity with this new world of food and are strong team players with a result driven attitude.  

RESPONSIBILITIES:

  • Work with Marketing Manager and other members of the marketing team to contribute to the development of integrated marketing plans, priorities, objectives, and budgets.
  • Be in close contact with marketing team in US to leverage and locally implement best practices and brand learnings.
  • Be the main contact to support local trade and distribution partner initiatives in EMEA Foodservice and Retail.
  • Lead the project management including budgeting of specific marketing projects, product launches and advertising campaigns.
  • Create and maintain a fresh library of brand assets to share across customer, PR, and Sales teams.
  • Analyze consumer/consumption data to monitor health of business and identify trends pertaining to the category, brand and competition.
  • Support Marketing Manager in working with internal and external creative teams to develop design concepts for advertising, event, and collateral materials.
  • Oversee the registration and ongoing renewal of Beyond Meat’s global trademarks.
  • Support packaging and design development and inventory management of company-wide brand merchandise.
  • Support the Field Marketing team to ensure a positive brand experience at events and demos.
  • Work alongside the Consumer Response team maintain a current database of FAQs that meet cross-functional needs.

QUALIFICATIONS:

  • 3-4 years relevant marketing/ communication work experience
  • Bachelor or master’s degree in Business, Marketing, or Communications preferred
  • FMCG background, ideally in international food business
  • Experience in developing and executing integrated communication plans and working with agencies developing on-point content
  • Excellent written and verbal Dutch and English communication skills
  • Flexible schedule to accommodate different time zones
Beyond Meat is an equal employment opportunity employer. Candidates are considered for employment without regard to race, creed, color, national origin, age, sex, religion, ancestry, veteran status, marital status, gender identify, sexual orientation, national origin, liability for military service, or any other characteristic protected by applicable federal, state, or local law. If you are interested in learning the status of your application, please note you will be contacted directly by the appropriate human resources contact person if you are selected for further consideration. Beyond Meat reserves the right to defer or close a vacancy at any time.

Similar jobs





At Beyond Meat, we believe there is a better way to feed the planet. Our mission is to create The ...

View Company Profile

Similar jobs