Marketing Coordinator

What You'll Do:

• Partner with the Communications & Product Marketing Innovation teams to support the execution of our strategy
• Work with the Communications team to develop a world class brand experience for key stakeholders, including coordinating and overseeing product seeding and swag shipments to media, influencers and important stakeholders
• Work with the Product Marketing team to bring new products to life by supporting project management and product/go-to-market logistics
• Research speaking engagement opportunities, journalists, awards and industry events
• Conduct deep-dive audits to identify earned media opportunities tied to consumer, trade, brand and evergreen topics
• Assist with social media content development to amplify earned media
• Monitor industry news coverage and trends and flag relevant coverage to the Communications team
• Attend industry panels and share key learnings with the broader team
• Coordinate development and design of merchandising
• Assist in consumer learning initiatives: Help organize logistics of slack community, monitor day to day and write prompts
• Design and develop ad hoc quant studies if needed (naming, packaging design, etc)

Who You Are:

• You have experience in Brand, Communications, or Product Marketing at a high-growth CPG company
• You have excellent verbal and written communication skills
• You have an entrepreneurial spirit and are proactive and scrappy; you are effective working both independently and collaboratively
• You have excellent organizational skills and the ability to thrive in a fast-paced environment with tight deadlines
• You are a self-starter who can manage several projects involving multiple stakeholders at once
• You have enthusiasm for Bowery’s mission and how technology can improve the plant and our food supply
• You are comfortable working in a flexible environment (working out of our farms, HQ, and remotely)