Demand Generation Manager

almost 3 years ago
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Job Description

Who is NCX?

- The trusted, number one provider of American-made forest carbon credits

- Rapidly growing and backed by top investors including Marc Benioff, Union Square Ventures, Microsoft’s Climate Innovation Fund, and Version One Ventures. We’ve already doubled in size once this year and are on track for another doubling before the end of the year.

- Creating tangible impact in communities across the US: see what our Landowners and Business partners say about us. Our technology enables net-zero pioneers like Microsoft to pay landowners to delay timber harvests. Together, we’ve generated an expected climate impact of 650,000 MTCO2e in the first half of 2021 alone.

Join us in shaping the future of forestry and climate economics and see what the world is saying about us.

Create a Massive Impact

We’re democratizing access to forest carbon markets and fighting climate change - that’s no small feat. But our ambition doesn’t stop there. Up next: wildlife habitats, fire risk reduction, water resources, and more. We are building new economic mechanisms to fully and fairly value forests.

At NCX, you will have a massive impact on shaping our growth, culture, and product to best serve our customers all while combating climate change.

Do the Best Work of Your Life

Are you a marketer with a passion for forests and a cleaner future? We are looking for a talented Demand Generation Manager to join our growing Marketing team. In this position you will play a critical role in our carbon offset efforts through designing, managing, and executing on demand generation campaigns targeting corporate sustainability teams. You will work closely with the Business Development team and other 3 rd parties to create and qualify marketing leads. If you are a hungry, energetic, and data-driven marketer we encourage you to apply! You would be joining a rapidly growing team with a new product in the quickly evolving industry of climate tech. We know, that is a lot of growing! This means from time to time you will step outside of your website management focus to help shape the direction of the overall marketing practice or chip in to help a colleague when the need arises. A collaborative, curious, growth mindset is critical to success in this role. This position reports to the Director of Marketing and will work closely with the Director of Business Development.

What You'll Do:

  • Build and execute on demand generation strategy
  • Manage targeted top of the funnel demand generation for our carbon sustainability customers through paid channels, SEM, and other digital marketing channels
  • Develop nurture strategies to move leads through the funnel with a goal of generating meetings for the business development team
  • Optimize messaging, campaigns, and processes throughout the lead funnel to maximize ROI
  • Employ an account based marketing approach for priority accounts
  • Collaborate closely with the Business Development team in generating and qualifying leads
  • Manage relationships with any external lead generation partners

Sound Like You?

  • Significant experience running demand generation efforts at a technology startup
  • Experience working with paid channels and managing digital marketing campaigns
  • Data mining experience - you use data to determine key marketing strategies
  • Experience working with CRM software - Hubspot a plus
  • Account based marketing experience a plus


Benefits

Taking Care of Your Future

- Medical, dental, and vision insurance

- Stock options

Generous Time Off and Perks

- 20 vacation days 15 company holidays

- Flexible parental leave

- Monthly Happy Hours

- Annual in-person All Hands meetings

Setting You Up for Success

- 100% fully remote workforce

- Laptop of your choice

- $1,000 budget for home office set up

- Co-working space membership (WeWork etc.)

NCX is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, color, disability, gender, national origin, race, religion, sexual orientation, veteran status, or any classification protected by federal, state, or local law. Applicants must be authorized to work in the United States.

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