Head of Marketing

Based in Portland, Ride Report is a small software company accelerating the transition to a sustainable and efficient transportation system.
Over 50 cities around the world are using Ride Report to help manage the emergence of new and innovative forms of transportation – particularly shared micromobility, such as electric scooters and bikes. We've shown that with the right tools, cities can harness the power of micromobility to rapidly transform their transportation systems for the better.
Learn more about our mission and values in our open source handbook. If anything about our company resonates with you, we'd love to hear from you!

What you'll do, and the skills and experience you'll need to be our Head of Marketing

1. Drive end to end brand and marketing strategy for Ride Report

• Develop and execute an end to end marketing strategy for Ride Report
• Innovate the messaging of Ride Report's value prop, both internally and externally, delivering the appropriate message to the appropriate audience at the right time
• Integrate the marketing strategy to solidify the Ride Report brand and drive actionable leads to the sales team
• Be a key contributor to driving repeatability in Ride Report's GTM going forward
• Develop and manage marketing program budgets

2. Masterfully tell the Ride Report story, establishing us as a thought leader

• Build and execute long range, education-focused campaigns to develop the problem in our target audience 
• Establish Ride Report as a thought leader and an authority in urban transportation and the broader mobility space
• Leverage content and other marketing levers to cultivate long-term relationships with key stakeholders (who are not necessarily the buyers/users of our product)
• Implement research processes to understand both of our "customer" archetypes: our users and the stakeholders/decision makers who ultimately sign off. Harness that to build a brand/messaging framework accordingly.
• Weave a narrative that builds trust with our community and our customers

3. Leadership & Personal Attributes

• A leader first and foremost - unify the existing team members and attract, retain & develop an exceptional and diverse team as Ride Report continues to grow
• A highly collaborative and strategic partner to the rest of the team 
• Honest, straightforward and effective communicator who is committed to transparency
• Hands on and comfortable in an early stage environment
• Aligned to the Ride Report mission & values

Compensation & Benefits

• Salary for this role will be determined based on the candidate's number of years of experience. Ride Report uses market data to transparently set the salary of every employee in a fair and standardized way. Learn why we don't negotiate our salaries and publish them instead.
• Generous equity incentives. We also offer new candidates the option to trade some salary for additional equity.
• Unlimited vacation and sick leave
• Competitive health insurance plans via Regence (Blue Cross Blue Shield)
• A 401k program that matches 50% of employee contributions up to the 10% of their salary
• Vision and dental plans (Employee-funded)
• Flexible Spending Accounts for both health care and dependent care (Employee-funded)
• Yearly professional development stipend
• An eBike Enablement Benefit

If you're not sure if this position is right for you, but you're interested, please apply! We do review every application, and are interested in building relationships with people who have a strong sense that Ride Report is a place where they feel like they could thrive.
We believe the best teams are diverse and inclusive. We do not discriminate on the basis of age, race, religion, color, national origin, gender, sexual orientation, gender identity or disability. We welcome applications from women, people of color, and other groups that are underrepresented in tech and transportation.
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. Applicants must be currently authorized to work in the United States on a full-time basis; Ride Report will not sponsor applicants for work visas. As part of our security protocols, offers are contingent on completion of a background check. You can read more about how and why we use background checks in our Open Source Employee Guide.