Marketing Director

over 2 years ago
Full time role
Santa Cruz, CA, US... more
Santa Cruz, CA, US... more

Job Description

If you’d like to work in a fast-paced start-up and mission-driven culture, look no more. Seeds Renewables is looking for a curious and scrappy problem-solver with initiative, attention to detail and who likes to ask, “what’s next?” to join our team!

 

This is an opportunity to manage a team and help grow our brand. As well as make a positive impact in the renewable energy and investment sector by growing our loyal community and getting the Seeds message across. You’ll be playing a key role in articulating the company’s voice and taking part in climate action.

 

Location: Can be Partially Remote but located in the Bay Area, CA preferred.

Employment Type: Full time, salary & vested stock options

Start Date: October 2021

 

What we’re looking for:

Seeds is seeking for a highly talented person with a diverse range of skillsets enabling them to combine marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue. The marketing director will lead the other marketing team members to create innovative social media campaigns.

 

What you’ll be doing:

  • Understand the Seeds customer and market opportunity and ensure that all content creation is well aligned to our target audience in order to build customer demand.
  • Oversee the marketing ops, KPIs and email marketing. 
  • Ability to translate complex data into simple, actionable terms in order to respond to our clients’ needs.
  • Create marketing and social media campaigns and strategies, including budget planning, content ideation and implementation schedules.
  • Ensure brand consistency in marketing and social media messages by working with various company department members, including product development, and brand management.
  • Provide training and guidance on social media and marketing to team members on social media implementation best practices and strategies.
  • Collect customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns.
  • Report progress to senior management.
  • Grow and expand the company's social media presence into new social media platforms, plus increase presence on existing platforms including Facebook, LinkedIn, Twitter, TikTok and Instagram.
  • Research and monitor activity of company competitors.
  • Develop engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages. 
  • Forecast, measure, analyze and report on new trends and the impact of investing, clean energy and sustainable practices.
  • Bring new tools and best practices to the team.

What we’d like to see:

  • Track record of driving strong brand growth. 📈
  • Creative and with attention to details. 🧠
  • Problem-solver who uses critical thinking skills to quickly prioritize projects.
  • Demonstrable experience with marketing campaigns. 
  • Experience with media management, content creation, copywriting and digital marketing. ⌨️
  • Graphic design skills. 
  • An entrepreneurial and motivated spirit! 
  • Team management skills.
  • Have exceptional written and oral communication skills.
  • Knowledge/experience of the renewable energies sector, preferred but not required.
  • Advanced English - spoken and written, Spanish is a plus! 
  • Send in your portfolio!  🤟🏼

 

Who are we?:

Seeds is the B2C climate finance app starting with direct-to-project crowdlending then expanding to a full suite of financial products including a climate card & banking. Our first product is like Acorns for the environment - every time you use your credit card, you’ll invest your spare change so you feel great knowing earning money and protecting the environment at the same time. Seeds shows you the impact of your micro-investments so you can see how you’re avoiding your carbon footprint and more.

 

Particularly among millennials and younger generations, ecoanxiety is on the rise & people don’t think they have the time or money to make a difference. Seeds enables you to start investing with as little as $0.01 and without changing your life. At the same time, Seeds is injecting capital into bankable cleantech project deployment while providing a lower cost of capital. We are setting the bold goal of moving +$1Bn/yr. and are looking for people with the drive to execute upon this vision.

 

Our mission is to make every transaction an investment in climate action while our broad vision is to create the people’s financial network for climate action.

 

About Seeds:

We are building a company with gender and cultural diversity from the very beginning. We believe our employees are our greatest asset and welcome those who share our vision and drive to build great things together.

 

Our Core Values:

We have a passionate internal desire to make the world a better place. 🌎

We have a proactive work ethic with a sense of purpose.  💪

We have a growth mindset with the honesty, integrity & humility to reach our highest potential.  🌞

We believe and act on the idea that everyone is equal & embrace diversity. 🤝

We operate transparently and hold ourselves to the highest code of ethics. ✨

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