Conversion Rate Optimization Specialist

Sealed is seeking an experienced, performance driven marketing specialist  to lead our Conversion Rate Optimization (CRO) program. This position requires someone skilled at strategic thinking, educating, influencing, and executing to hit aggressive marketing objectives and business results.

Who are we?

Sealed is a home wellness company on a mission to make homes healthier, more comfortable, and cleaner for the planet. We are transforming energy, finance and home improvement to deliver clean air and comfort with less energy. Sealed modernizes home heating and cooling with upgrades like insulation and HVAC technology. We match the right contractor, cover the upfront costs, and stand behind the work: we only get paid if your house saves energy. Sealed, one of Fast Company’s top ten most innovative energy companies of 2021, is venture backed and based in New York City. Learn more at sealed.com.

What will you do?

• This role will be critical in helping the Growth team achieve its targets.

  • Lead conversion rate optimization for Sealed’s consumer-facing websites and landing pages
  • Help concept, build, implement and manage a robust pipeline of optimization tests in partnership with internal teams and outside partner(s), continuously improving conversion metrics and driving new customer acquisition
  • Partner with performance, brand, product, analytics, and engineering to identify and seize opportunities to improve web conversion rates
  • Develop a holistic roadmap and aggressive test and learn plan

Requirements

• 3+ years of experience in CRO/ web strategy
• Proven CRO experience on a direct to consumer business with a track record of delivering results
• Understanding of how to gather data-driven insights from program performance and develop recommendations to drive continuous improvement in results.
• Excellent project management skills. Able to organize and coordinate with internal teams to launch experiments on time with high quality
• Experience working with creative and web development teams, with the ability to translate plans into clear and actionable creative and dev requests
• Strong analytical and technical expertise
• Must excel in a fast-paced environment, and have a proven track of developing data based insights and recommendations to increase conversion rates across consumer facing websites, while simultaneously improving the user experience 

About you

• Quantitatively-inclined and data savvy, you may not be a Tableau expert, but you are able to draw actionable strategic insights and conclusions from complex data sets, asking critical questions, and synthesizing raw numbers into simple, actionable recommendations
• Hardworking, resourceful and gritty: when you have a goal, you find a way to meet it
• Comfortable asking hard questions to get to the root of a problem, and creatively solve it
• An architect and a builder - you can imagine what you want to create, and don’t mind doing the hard work to bring your vision to life
• Excellent written and verbal communication and presentation skills
• You can’t stand waste. Whether it’s energy waste, or wasted time, transforming waste to value is in your DNA

Compensation/ Benefits

• Competitive salary
• Unlimited PTO
• Stock options
• Health benefits
• Paid family leave 
• Flexible work environment: work from headquarters office in NYC or remotely from anywhere within the US