Digital Marketing Specialist

At Aggreko, we provide energy solutions so communities can thrive, and businesses can grow.  We bring power, heat and cooling to customers and communities wherever they need it. We are hiring a Digital Marketing Specialist immediately - a role that will help us to power progress for our customers.  
     
Why Aggreko? Here are some of the benefits and rewards  

• Competitive compensation package   

• Annual bonus program tied to company and individual performance  

• No cost medical plan option available   

• Paid training programs  

• Career growth opportunities and tuition reimbursement   

• Safety-focused culture   

What you will do:   

• You will be based in the Pearland, TX Service Center (Hybrid Opportunity)

• Deliver data-driven Digital Marketing Strategies to maximize return on Marketing investment.

• Expand Aggreko’s brand presence in the United States and Canada by leveraging a mix of digital marketing channels, including Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, email marketing, and social media marketing.

• Optimize product digital strategy for different market segments based on market insights, customer feedback, product opportunities, and emerging trends.

• Strategically manage a multimillion-dollar digital marketing annual budget, ensuring cost-effective and high-impact allocations.

• Identify and target key market segments for messaging, driving lead generation and customer engagement.

• Discover and capitalize on new digital channels, list sources, and lead sources to enhance marketing and sales support initiatives.

• Track, analyze, and report on leads and opportunities generated from marketing activities, providing actionable insights that inform business decisions.

• Utilize and integrate data from Salesforce, Infinity, Sitecore, Google Ads, and email marketing tools to evaluate performance and optimize future strategies.

• Provide hands-on training and support to marketing and sales teams on Salesforce functionalities, including lead creation, opportunity progression, campaign management, and report generation.

• Monitor emerging digital marketing trends and technologies, recommending new features and tools that align with long-term business goals.

 
We are experts, which means you will have the following skills and experience:  

• Must have at least 3-5 years of B2B marketing experience with skills in digital marketing, campaign development, market research, and lead generation 

• Exceptional written and verbal communication skills.

• Proficient in Microsoft Teams, Outlook, and SharePoint; knowledge of Power BI is a plus.

• Ability to manage multiple projects simultaneously while meeting deadlines.

• Regularly provide status updates to keep stakeholders informed of progress and outcomes.

• Require advanced skills in Salesforce, Excel for data analysis, PowerPoint for presentations, and Mailchimp knowledge is advantageous. 

 
We recruit the best talent. Apply now and help us keep the power on.  
 #LI-AJ1
 

Equity, diversity and inclusion at Aggreko

We welcome people from different backgrounds and cultures, and respect people’s unique skills, attitudes and experiences. We encourage everyone to be themselves at work because we know that’s how we do our best, for each other, for our customers, for the communities where we work, and for our careers.

We are an equal opportunity employer. If you apply for a role at Aggreko, we will consider your application based on your qualifications and experience, and not on your race, colour, ethnicity, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.