Senior Category Development Manager (Remote)

about 2 years ago
Full time role
Redwood City, CA, US... more
Redwood City, CA, US... more

Job Description

Impossible Foods was founded to transform the global food system and reduce the impact of climate change by making the world’s most delicious, nutritious, and sustainable meat, fish, and dairy — from plants.
Through the revolutionary work of our world-class R&D team, we’re inventing efficient, sustainable ways to transform ingredients from plants into meat, fish, and dairy foods that deliver all the pleasures and nutritional benefits consumers demand, without the negative environmental or public health impact.
Our flagship product, Impossible™ Burger, uses 96% less land, 87% less water and generates 89% less greenhouse gas emissions than conventional beef from cows. And the burger is just the beginning. We’re working on recreating every animal product, from chicken to fish, with plant-based ingredients that are vastly better for people and the planet. 
Impossible Foods has experienced spectacular growth over the last few years, and we continue to lead all aspects of the plant-based revolution – from discovery and innovation to commercial production and consumer education. We’re building an amazing team of brilliant, collaborative, mission-driven individuals who take pride in using their diverse skills to contribute to a better world. Our core values include leading with heart, thinking like scientists, and doing the right thing, and our employees embody these attributes in their work every day. 
Want to join the movement? You can help us solve the most urgent, important challenge facing the world today (and have fun doing it). Check out our job opening below:
The Senior Category Development Manager will be a key contributor to the success of Impossible Foods in the retail channel. The Category Management team will develop category insights and growth strategies to provide thought leadership to our retailers. This position requires category management, retail sales, and leadership experience. The role will report to the Director of Retail Category Management & Sales Strategy.

You Will

  • Elevate thought leadership by understanding evolving category dynamics and drivers
  • Deliver objective category insights and analysis, supporting growth for Impossible’s fast growing and innovative products in a developing category.
  • Elevate thought leadership through development of 5 year category vision and category growth story.
  • Use syndicated POS, shopper card data, and industry insights to form a comprehensive understanding of category drivers and growth opportunities.
  • Identify and drive strategic sales opportunities and customer growth objectives.
  • Support research and test & learn opportunities to continuously learn how to maximize growth.
  • Collaborate with retailer partners to bring insights to action to drive category growth
  • Identify strategic category initiatives to drive differential growth.
  • Partner with retailers on growth opportunities and influence their strategies.
  • Become the “go to” Category Management resource for our top retailers, advancing our category influence.
  • Support customer presentations with inspiring category vision, growth strategies, and consumer insights.
  • Work cross functionally to bring category perspective to brand strategy development
  • Serve as the category expert internally, crafting compelling and measurable category plans.
  • Proactively provide timely and relevant category insights to identify top business opportunities and to influence brand and innovation strategies.
  • Influence decision makers across all levels through translation of data into insights.
  • Translate brand priorities into an influential sales story to drive action.
  • Inspire and motivate team of category managers
  • Coach and develop direct reports to develop a best in class category management function.
  • Champion an inclusive environment and build a culture of accountability and growth.
  • Support personal development opportunities through coaching and feedback.

You Have

  • 10+ years of CPG/food retail sales and category management experience.
  • A genuine interest and passion for Impossible Food's mission.
  • Experience with syndicated scan data (IRI), household panel (Numerator), shopper card (84.51), and industry research.
  • Proven ability to collaborate effectively with business partners (R&D, Marketing, Finance, Strategy, Operations).
  • Strong storytelling ability, with ability to use multiple sources to tell an insightful and compelling story.
  • Experience leading and motivating a team.
  • A strong bias for action and ability to navigate an ever-changing high growth environment.
  • An ability to creatively solve problems and leave no stone unturned.
  • A mission driven personality with genuine interest and passion for food and the environment.
  • #LI-Remote

At Impossible Foods, safety is our priority. Our obligation to our employees (and their families and communities) includes providing a fully vaccinated workplace. It is widely recognized that vaccination is by far the safest and most effective tool for protecting ourselves and our community against the spread of Covid-19. For the sake of our employees, their families, and communities, Impossible Foods will require vaccination by February 1, 2022 for all US-based employees who are on-site at one of IF’s facilities or co-manufacturing facilities; are in a position that requires them to be in person with co-workers, customers, clients, or contractors; or are traveling on behalf of the Company, including attending any in-person Company-sponsored event.
Impossible Foods Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. 
Depending on your location, the California Consumer Privacy Act (CCPA) may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here: https://impossiblefoods.com/careers/notice. By submitting your application, you are agreeing to our use and processing of your data as required.
If the ability to work remotely is indicated, this role can be performed from any US state except for Alaska, New Mexico, Oklahoma, Hawaii, and Wisconsin.
This role is not eligible for Visa Sponsorship.

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