<h3>About Zero Motorcycles:</h3>Zero Motorcycles, a leader and innovator in electric motorcycles and commercial powertrains, incorporates advanced technology, stunning design and commitment to environmental benefits. The EV space is growing dramatically, with Zero a leader in the two-wheel category and a rising star in powertrain applications to other OEMs electrifying sport and utility vehicles for powersport and industrial applications. We’re based in beautiful Scotts Valley, CA adjacent to Silicon Valley. As the Sr. Manager Global Digital at Zero Motorcycles, you will drive the evolution of our digital presence, leading initiatives that expand our global reach, deepen customer engagement, and accelerate growth. You will be responsible for shaping and executing an integrated digital strategy that encompasses website, performance marketing, CRM, analytics, and digital innovation, positioning Zero Motorcycles as the leader in electric motorcycling. You will also manage a team of digital specialists, inspiring excellence and ensuring consistent global execution of digital plans. <h3>KEY RESPONSIBILITIES</h3><ul><li>Develop and execute comprehensive global digital strategies across all digital channels, including website, performance marketing, email, and emerging platforms.</li><li>Lead the optimization of Zero’s digital ecosystem, ensuring seamless user experiences and maximizing engagement and conversion.</li><li>Oversee the creation and execution of digital campaigns, digital ads, and storytelling initiatives that elevate Zero’s brand, products, technology, and mission.</li><li>Responsible for successful marketing and commercialization of global online shopping.</li><li>Collaborate with brand, product, and sales teams to deliver cohesive digital messaging and experiences.</li><li>Drive CRM &amp; Email automation strategy and execution, ensuring engagement across all touchpoints.</li><li>Utilize data and analytics to inform digital strategy, measure performance, and optimize campaigns for both short-term and long-term success.</li><li>Stay ahead of digital trends, competitive actions, and external factors impacting the business and digital marketing strategies.</li><li>Partner with regional teams to ensure consistent global execution of digital plans, maintaining brand integrity across diverse markets.</li><li>Support go-to-market strategies for new product launches, working closely with product and marketing teams to maximize digital impact.</li><li>Ensure digital marketing efforts are aligned with overall business objectives and deliver measurable results.</li><li>Manage and mentor a team of digital specialists, setting clear objectives, developing functional and relationship skills, and owning career progression planning.</li></ul><ul><li>Bachelors Degree in Marketing, or similar, related field.</li><li>5+ years’ experience in progressively responsible marketing role.</li></ul><ul><li>Proven track record in a marketing leadership role, preferably in a consumer-facing, high growth industry. Deep experience in brand-focused roles that drove commercial excellence.</li><li>Proven track record in digital marketing leadership roles, preferably in a consumer-facing, high-growth industry.</li><li>Deep experience in digital-focused roles that drove commercial excellence and brand growth.</li><li>Experience with influencing social media marketing channels - YouTube, TikTok, etc.</li><li>Exceptional leadership and team management skills, with experience managing digital specialists and collaborating cross-functionally.</li><li>Demonstrated success in leading strategic digital initiatives with measurable outcomes.</li><li>Data-driven and analytical mindset, ensuring KPIs are clear and actionable.</li><li>Creative thinker with the ability to develop innovative, out-of-the-box digital strategies.</li><li>Excellent communication and relationship-building abilities.</li><li>Financial acumen for budget management and ROI analysis.</li><li>Self-motivated with a strong work ethic and focus on achieving results.</li><li>Experience leading high-performing cross-functional teams.</li><li>Ability to influence and collaborate effectively across different levels of the organization.</li><li>Understanding of representing a world-class brand with dignity and effectiveness.</li></ul>

Zero Motorcycles is the next step in motorcycle evolution and represents the ultimate electric motorcycle technology. Unencumbered by conventional thinking about how they design, manufacture, and sell high-performance electric motorcycles, they're on a mission to turn heads and revolutionize their industry by combining the best aspects of a traditional motorcycle with today's most advanced technology. The result is an electric motorcycle line that's insanely fast, and environmentally friendly.

Since its inception, Zero Motorcycles, Inc. (formerly Electricross) has been dedicated to developing the very best in electric motorcycle technology. Built for both experienced and entry-level riders their premium motorcycle line offers blistering acceleration and speed with optional settings for the less aggressive. What separates them from their competition is the performance, quality, and reliability of each bike.

It was founded in 2006 and is headquartered in Scotts Valley, California.

Sr. Manager, Global Digital

<h3>About Zero Motorcycles:</h3>Zero Motorcycles, a leader and innovator in electric motorcycles and commercial powertrains, incorporates advanced technology, stunning design and commitment to environmental benefits. The EV space is growing dramatically, with Zero a leader in the two-wheel category and a rising star in powertrain applications to other OEMs electrifying sport and utility vehicles for powersport and industrial applications. We’re based in beautiful Scotts Valley, CA adjacent to Silicon Valley.&nbsp;As the Sr. Manager Global Digital at Zero Motorcycles, you will drive the evolution of our digital presence, leading initiatives that expand our global reach, deepen customer engagement, and accelerate growth. You will be responsible for shaping and executing an integrated digital strategy that encompasses website, performance marketing, CRM, analytics, and digital innovation, positioning Zero Motorcycles as the leader in electric motorcycling. You will also manage a team of digital specialists, inspiring excellence and ensuring consistent global execution of digital plans.&nbsp;<h3>KEY RESPONSIBILITIES</h3><ul><li>Develop and execute comprehensive global digital strategies across all digital channels, including website, performance marketing, email, and emerging platforms.</li><li>Lead the optimization of Zero’s digital ecosystem, ensuring seamless user experiences and maximizing engagement and conversion.</li><li>Oversee the creation and execution of digital campaigns, digital ads, and storytelling initiatives that elevate Zero’s brand, products, technology, and mission.</li><li>Responsible for successful marketing and commercialization of global online shopping.</li><li>Collaborate with brand, product, and sales teams to deliver cohesive digital messaging and experiences.</li><li>Drive CRM &amp; Email automation strategy and execution, ensuring engagement across all touchpoints.</li><li>Utilize data and analytics to inform digital strategy, measure performance, and optimize campaigns for both short-term and long-term success.</li><li>Stay ahead of digital trends, competitive actions, and external factors impacting the business and digital marketing strategies.</li><li>Partner with regional teams to ensure consistent global execution of digital plans, maintaining brand integrity across diverse markets.</li><li>Support go-to-market strategies for new product launches, working closely with product and marketing teams to maximize digital impact.</li><li>Ensure digital marketing efforts are aligned with overall business objectives and deliver measurable results.</li><li>Manage and mentor a team of digital specialists, setting clear objectives, developing functional and relationship skills, and owning career progression planning.</li></ul><ul><li>Bachelors Degree in Marketing, or similar, related field.</li><li>5+ years’ experience in progressively responsible marketing role.</li></ul><ul><li>Proven track record in a marketing leadership role, preferably in a consumer-facing, high growth industry. Deep experience in brand-focused roles that drove commercial excellence.</li><li>Proven track record in digital marketing leadership roles, preferably in a consumer-facing, high-growth industry.</li><li>Deep experience in digital-focused roles that drove commercial excellence and brand growth.</li><li>Experience with influencing social media marketing channels - YouTube, TikTok, etc.</li><li>Exceptional leadership and team management skills, with experience managing digital specialists and collaborating cross-functionally.</li><li>Demonstrated success in leading strategic digital initiatives with measurable outcomes.</li><li>Data-driven and analytical mindset, ensuring KPIs are clear and actionable.</li><li>Creative thinker with the ability to develop innovative, out-of-the-box digital strategies.</li><li>Excellent communication and relationship-building abilities.</li><li>Financial acumen for budget management and ROI analysis.</li><li>Self-motivated with a strong work ethic and focus on achieving results.</li><li>Experience leading high-performing cross-functional teams.</li><li>Ability to influence and collaborate effectively across different levels of the organization.</li><li>Understanding of representing a world-class brand with dignity and effectiveness.</li></ul>

Sr. Manager, Global DigitalNew

About the Job

About the Company

Zero Motorcycles

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