Working at Freudenberg: We will wow your world!<h1>Responsibilities:</h1>Define and lead the Omnichannel Strategy for EMEA in coordination with relevant regional and global functions. Support and steer countries in their Omnichannel thinking and acting and ensure guidelines execution in the countries.Give input and align EMEA Media Strategy, guidelines and KPIs with the global team. Ensure full understanding of countries on the media strategy, collect insights and best practices and feedback into the organization; continuously crafting and reinforcing the media strategyAlign KPIs and tracking tools with relevant stakeholders. Track Media Efficiency for full funnel including Influencer and derive learning and recommendationAlign media and investment strategies with countriesInstall and monitor process to ensure that all countries are following the GDPR compliance rules.Lead social listening across countries, generate learnings and feedback into Omnichannel journeyStay alert to new trends, technologies, and process advancements, anticipating opportunities for innovation.<h1>Qualifications:</h1>Degree in Business Administration or Marketing, ideally Digital/Omnichannel Management, Communication or Media management5-8 years of mixed working experience in a media agency and a FMCG companyProven experience in Omnichannel/Digital Marketing with strong understanding of full funnel communication, media efficiency analysis and media managementGood technical knowledge of relevant digital tools for analytics &amp; data managementGood understanding of the overall business in terms of its goals, customers, consumers and competitorsProven leadership skills and ability to influence, innovate, collaborate and communicate with individuals and teams (local and regional / inter/functional)Experience from marketing/Brand Management and from a multi-national company is advantageousThe Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.FHP di R. Freudenberg S.A.S.

Freudenberg e-Power Systems is one of the world's leading suppliers of emission-neutral energy systems for heavy-duty applications. With its experience and expertise in battery and fuel cell technology, the company offers tailor-made solutions, in particular combined systems, for sustainable and economical e-mobility. With over 800 employees, Freudenberg e-Power Systems supports its customers from application development through to production, commissioning and service.
The company is part of the global Freudenberg Group, which has four business areas: Seals and Vibration Control Technology, Nonwovens and Filtration, Household Products as well as Specialties and Others. In 2022 the Group generated sales of more than 11 billion euros and employed more than 50,000 associates in around 60 countries.

Senior Media & Digital Marketing Manager EMEA

Working at Freudenberg: We will wow your world!<h1>Responsibilities:</h1>Define and lead the Omnichannel Strategy for EMEA in coordination with relevant regional and global functions. Support and steer countries in their Omnichannel thinking and acting and ensure guidelines execution in the countries.Give input and align EMEA Media Strategy, guidelines and KPIs with the global team. Ensure full understanding of countries on the media strategy, collect insights and best practices and feedback into the organization; continuously crafting and reinforcing the media strategyAlign KPIs and tracking tools with relevant stakeholders. Track Media Efficiency for full funnel including Influencer and derive learning and recommendationAlign media and investment strategies with countriesInstall and monitor process to ensure that all countries are following the GDPR compliance rules.Lead social listening across countries, generate learnings and feedback into Omnichannel journeyStay alert to new trends, technologies, and process advancements, anticipating opportunities for innovation.<h1>Qualifications:</h1>Degree in Business Administration or Marketing, ideally Digital/Omnichannel Management, Communication or Media management5-8 years of mixed working experience in a media agency and a FMCG companyProven experience in Omnichannel/Digital Marketing with strong understanding of full funnel communication, media efficiency analysis and media managementGood technical knowledge of relevant digital tools for analytics &amp; data managementGood understanding of the overall business in terms of its goals, customers, consumers and competitorsProven leadership skills and ability to influence, innovate, collaborate and communicate with individuals and teams (local and regional / inter/functional)Experience from marketing/Brand Management and from a multi-national company is advantageousThe Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.FHP di R. Freudenberg S.A.S.

Senior Media & Digital Marketing Manager EMEA

About the Job

About the Company

Freudenberg

Similar Jobs

Senior Marketing Associate

Senior Marketing Associate

Strategic Marketing & Communications Manager

Strategic Marketing & Communications Manager

Marketing Manager Vileda (w/m/d)

Marketing Manager Vileda (w/m/d)

SENIOR MANAGER DIGITAL MARKETING GDM

SENIOR MANAGER DIGITAL MARKETING GDM

Content Marketing Specialist

Content Marketing Specialist

Content Marketing Specialist

Content Marketing Specialist

Senior Marketing Operations Manager

Senior Marketing Operations Manager

Marketing Manager (UK)

Marketing Manager (UK)

FHCS Senior Key Account Manager SK

FHCS Senior Key Account Manager SK

Regional Marketing Manager - Europe (f/m/d)

Regional Marketing Manager - Europe (f/m/d)