Sales Director

About Atomo

Atomo is a cutting-edge, Seattle-based, food-tech startup confronting the climate crisis by reinventing coffee for tomorrow. Founded in 2019, with offices in the heart of Seattle, Atomo is a place for innovative, creative, committed people to come together, learn from one another and leave this planet better than we found it. We have already reverse-engineered the coffee bean—producing outstanding cold brew coffee with over 90% reduction in both water and carbon footprints—and have even bigger plans for the future. Join us to help shape the future of coffee!

Core Values

At Atomo we believe that everyone has a critical role to play in how we change the future. We believe in Empowering Innovation through continuous learning while also honoring coffee traditions. We believe in being Stewards of the Planet by leading through example in everything we do and putting the planet over profits. We believe in Building Community by fostering an environment of psychological safety and always striving for a team of “we”. And we are committed to delivering an exceptional and Premium Quality product and experience, every single time. Atomo Prioritizes Safety on a daily basis in order to promote a positive safety culture. 

Job Description:

Atomo Coffee is currently seeking an experienced Sales Director who is strategically-minded and driven to succeed! You are highly efficient  and understand the importance, as well as excitement, of working in a start-up environment, which includes wearing many hats and the opportunity to drive sales strategies from ideation through fruition. Atomo is preparing to launch its flagship products into the market and you will have the responsibility of creating the team and strategy that will get us there.

The Sales Director will lead the Sales team as well as be a key asset to the Growth Team at Atomo. This role will report directly to the Head of Growth.

What Kind of Salesperson Are You?

• High energy as well as passion for our products and alignment with our sustainability mission. You are authentic in your approach and love building relationships and solution selling

• Exceptional verbal and written communication, you thrive on human connection in your day to day work.

• Responsive, active listener, treats every interaction as an opportunity to win

• Extremely organized and detail oriented as well as adaptable to change, being able to lead by example for the rest of the team.

• You value collaboration and are a cross departmental partner/leader

What You’ll Do

• Develop and lead the launch of Atomo’s retail sales strategy

• Work jointly with the Brand and Marketing Teams to achieve outstanding in-store merchandising, programming and promotions

• Establish strong key relationships with top buyers and retail managers, specifically in the specialty food space

• Develop and deliver sales forecasting per region, short and long-term.

• Take lead and initiative in understanding overall category and competitive trends.

Skills and Qualifications:

• Minimum 5 year’s experience selling CPG brands (preferably RTD and bag coffee) directly to national and regional retail accounts (including Grocery, Drug, Mass, Convenience, Natural and Specialty).

• Existing Buyer and C-Suite relationships with major retail accounts.

• Experience sourcing, onboarding and hiring national account managers and sales agencies.

• Deep understanding and experience in SKU rationalization, developing retailer specific data stories, retailer joint business planning, category management, and P&L management.

• Successful and demonstrable experience in new product sell-in, velocity focused growth, and responsible distribution growth.

• Retailer tribal knowledge of in-store execution tactics, promotion and pricing strategy.

• Ability to both strategize and execute, must be willing to carry the bag.

Additional Details:

Pay Range: DOE $135-150k + Equity

Benefits: Generous PTO, Holidays, Medical-, Dental-, Vision- and Life- Insurance. Personal + Professional Development Program.