Marketing Manager

over 1 year ago
Full time role
United States... more
United States... more

Job Description

Hi! We're Forerunner.

We believe that adaptation is a necessity, not a luxury, and communities deserve access to powerful software that helps them plan for the future. The challenge of climate change is complex – it implicates how municipalities plan, manage capital, and communicate to both residents and higher levels of government. Forerunner helps local communities do these things better by empowering them to access, understand, and mobilize local-level flood risk data at scale. Our software is built to be easy-to-use, so that governments preparing for our future can focus on the important stuff.

About the position:

We’re looking for an enthusiastic Marketing Manager to join our team. In this position, your responsibilities will include:

  • New partner engagement. As Marketing Manager you’ll take on the planning and execution of key marketing campaigns like virtual events, partnerships, and conferences to drive growth, retention, and brand awareness.
  • Lead generation. Your work will be crucial to expanding our community of partners. You’ll work closely with the sales team to identify and meet mutually defined goals around the development/nurturing of new leads.
  • Storytelling. We’re lucky to have partners who love using Forerunner and we’re looking to you to effectively tell their stories. You’ll partner with customer success and sales to identify opportunities to share how our software enables the important work of our users.
  • Messaging & content creation. You’ll be responsible for maintaining communication across digital platforms like LinkedIn and Twitter as well as for the creation of valuable content through blog posts and newsletters.
  • Reporting & analysis. As we optimize our marketing efforts, you’ll be responsible for tracking metrics and conducting analysis for effectiveness and potential for improvement.
  • Best practices. As an early addition to our team, you’ll contribute meaningfully to defining our marketing practices and aligning them with overall business goals.

About you:

As a new addition to our team, you will help spread the work about Forerunner across multiple platforms and contribute to strategic decision-making around how we engage potential partners. In general, you might be a good fit if you:

  • Are an excellent, empathetic communicator. As Marketing Manager, you’ll be helping to craft our brand and tell our story. We’ll rely on you to approach communication thoughtfully.
  • Are comfortable with a high degree of ambiguity. We're always learning, and hope you will be too. We are looking for someone who can be nimble in prioritizing work and isn't shy in taking on additional responsibility.
  • Have experience with or are excited by government marketing. We're passionate about creating value for our customers. A successful candidate will share this enthusiasm.
  • Have 2+ years of professional experience with a track record of meeting or exceeding goals. As a small startup, we're excited about growth and expect you to be eager about contributing to it. Experience supporting SaaS software or work in the Public Sector is preferred but not required.

Our team has a lot to offer.

Forerunner is a seed-stage company with an interdisciplinary team. We are motivated by seemingly intractable problems and work hard to support one another.

  • We're mission-driven. Our mission orients our business strategy and pushes us to work with a sense of urgency. We’re in the weeds -- our entire team spends time engaging with our partners in the field to better understand the real-world problems they face.
  • We're a small team. As a member of our growing team, you will quickly become an invaluable part of our organization and have a meaningful impact on our business and technical direction. We welcome unique perspectives and backgrounds. Your opinion matters and we hope you'll share it.
  • We're a remote-first organization, with offices in San Francisco and Portland, ME. Many members of our team work remotely, but we have small offices in San Francisco and Portland, ME. We offer schedule flexibility for all of our employees and ask for accountability in return.
  • We want you to be happy and healthy. Forerunner offers competitive compensation, health/vision/dental coverage, and commuter benefits. We also have a quarterly wellness reimbursement so that you can have flexibility in defining what “health” means to you.

We look forward to meeting you. To apply or ask questions, shoot us a message at jobs@withforerunner.com!

Forerunner is an equal opportunity employer committed to embracing diversity and the perspectives of individuals from all backgrounds.

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