Product Marketing Manager

4 months ago
Full time role
Hybrid · Remote · London, England, GB... more

Join us at Gorilla and be part of a mission to transform the energy industry. At Gorilla, you'll play a vital role in delivering cutting-edge data solutions for a lower-carbon future. We focus on providing efficient, reliable, and flexible SaaS solutions for data processing and analysis in the energy sector. Together, we're driving digital transformation, maximizing ROI for clients, and contributing to achieving net-zero emissions through technology and data-driven insights.

About the Marketing Team

The Marketing team at Gorilla is expanding rapidly within our Revenue function, aiming to build an effective, impact-driven unit that consistently achieves its goals. Your role as a Product Marketing Manager is crucial as we develop our go-to-market strategies, seeking your expertise to enhance our product marketing capabilities. You'll join us at a pivotal moment, collaborating with various stakeholders to craft compelling value propositions, execute impactful campaigns, and drive international product adoption, all while contributing significantly to our growth trajectory.

Where and how you’d work

This role is currently an Office -Mix Hybrid role. This means you would chat with your leader and team for the number of day you need to be together to collaborate and achieve outcomes in close proximity. This is often 1 - 2 days a week. The other days you have flexibility.

This Role is for You If

  • You excel at translating complex technical concepts into customer-centric value propositions
  • You have a proven track record of creating impactful go-to-market (GTM) campaigns for international customers
  • You thrive in collaborating with internal stakeholders to build a robust product roadmap

What You'll Do in Your First 6-12 Months

Develop Product Positioning in Different Markets

  • Craft impactful customer-centric messaging and positioning statements that resonate with our buyer personas
  • Validate these statements through comprehensive customer insights and market research

Build Go-to-Market Plans and Shape the Product Roadmap

  • Partner with Marketing, Product, and Sales teams to create and execute go-to-market strategies for new product launches
  • Contribute to shaping the product roadmap by providing valuable market and customer insights

Create Sales Enablement Tools for Product Adoption

  • Communicate the value of our products to various audiences by creating diverse content, such as pitch decks, case studies, and demo videos
  • Support commercial teams by teaching them how to effectively deliver our product messaging and by crafting compelling stories for campaigns, our website, and client presentations

What You'll Need

Experience

  • B2B SaaS product marketing expertise is a must
  • Experience launching products into new markets, from strategy to implementation
  • Background in the energy or data industry is a plus

Technical / Functional Hard Skills

  • Strong organizational and project management skills
  • Proficiency in data analytics and interpreting market research

Soft Skills

  • Ability to manage multiple projects in a fast-paced environment
  • Collaborative mindset and a flexible style in working effectively across cross-functional teams
  • Reliability and consistency in delivering high-quality work
  • Self-starter attitude with the ability to work independently and proactively

Culture

  • Embrace vulnerability by being open to feedback and admitting mistakes
  • Engage in open and honest communication with team members and stakeholders
  • Demonstrate ownership and proactivity in all tasks and projects
  • Foster teamwork by supporting and collaborating with colleagues
  • Commit to self-awareness and personal growth to continuously improve

The team

You will report to: Head of Marketing

You will work in a team with: Campaign and territory marketing managers as well as Brand, Content, and Operations marketers.

What's in it for you

  • Flexible work options - whether you choose Office Mix or Remote First Mix (currently available within certain timezones and locations). We offer country-specific mobility benefits and the ability to work flexible hours. You will be equipped with the best technology for remote work.
  • A job with purpose - At Gorilla, we’re not just watching the world change—we’re making it happen! We provide cutting-edge data services to energy retailers, helping them tackle climate change while keeping the lights on; we’re here to make a big impact and have some fun along the way.
  • Remuneration approach - which is clear and no-nonsense based on your experience and location.
  • Core benefits - Wherever your location, you can expect a generous PTO allowance and health insurance coverage.
  • Career growth opportunities - As Gorilla is growing at an incredible pace, you can leave your mark – growing alongside Gorilla. Lifelong learning is part of our DNA, and we care about your individual dreams and ambitions beyond just work.
  • International travel - We host Gorilla Company-Wide Gatherings, where we all get a chance to see each other in real life. Past locations have included Portugal, Amsterdam, and Wallonia.