Why us? Help Redefine How People Think About the Energy Transition We’re a fast-growing startup reshaping how people use and pay for electricity.    Our dynamic tariffs make energy consumption smarter, more flexible, and more affordable - but most people don’t even know this is possible yet and how they benefit. That’s where you come in. We’re backed by over €35M from leading VCs, with more than 100,000 customers. We are scaling fast and performance marketing is a key lever to accelerate and deepen our growth. We’re not following the usual direct-to-consumer script. This category is often overlooked, complex, and not well understood, but full of potential.  You won’t just manage CPAs. You’ll help build a performance engine from the ground up. If you like turning strategy into fast, focused execution and want your work to matter,  we’d love to talk. Your Impact <ul><li>Own performance marketing across Meta (Facebook/Instagram), Paid Search and Affiliates (AWIN etc.)</li><li>Scale Meta advertising - test and iterate across audiences, creative, and user journeys to educate and convert customers about a high-impact and smarter product in a traditionally low-engagement category</li><li>Manage and coach the Affiliates manager - help them optimize and grow the channel</li><li>Explore and test new channels like native advertising, Reddit, or others to expand acquisition</li><li>Maintain paid search (Google/Bing) - mostly low-touch oversight and optimization</li><li>Partner with Brand, Product, and BI to get the support and inputs you need to scale your channels</li><li>Experiment fast - we prefer testing 5 things this month over perfecting one idea for a quarter </li></ul> What can you bring <ul><li>7+ years of experience in analytical roles, with 4+ in performance marketing (pref: Meta focus)</li><li>Strong command of Meta Ads Manager and working knowledge of Google Ads, Google Analytics etc.</li><li>Experience designing and interpreting A/B tests strategically - balance boldness &amp; learning</li><li>Comfortable working in fast-moving, ambiguous environments like early-stage startups</li><li>Sharp analytical instincts - you can quickly spot what’s working, what’s not, and what to try next</li><li>Ownership mindset — you push things forward and get them done.</li><li>Experience mentoring or managing others</li><li>Experience exploring or launching new channels (native advertising, Reddit, etc.) and/or working in complex, low-awareness, or high-friction consumer categories is a plus</li></ul> Our Benefits <ul><li>Ownership of a core growth function in a company with strong momentum</li><li>Collaboration with sharp, motivated teammates who care about the mission</li><li>A culture that favors action over polish, and learning over perfection</li><li>Competitive salary and benefits, as well as performance-based bonuses</li><li>Comprehensive benefits package, including Deutschland Ticket and Urban Sports membership and many more</li><li>Innovative environment: a forward-thinking company that encourages experimentation and innovation</li></ul>

Der Energieanbieter RABOT Charge macht es f&uuml;r jeden m&ouml;glich, unkompliziert aktiver Teil der Energiewende zu werden. RABOT Charge denkt Energie neu und bietet f&uuml;r Kund*innen einen dynamischen Stromtarif f&uuml;r Haushalt und Elektroauto mit 100% &Ouml;kostrom an. Das hei&szlig;t, im Gegensatz zu anderen Stromanbietern, kauft Rabot Charge Strom kurzfristig &uuml;ber den Day-Ahead und Intraday-Markt ein, nutzt somit die st&uuml;ndlichen Preisschwankungen an der Stromb&ouml;rse und gibt den Einkaufspreis direkt an Kund*innen weiter. So k&ouml;nnen zum Beispiel E-Autos automatisiert dann geladen werden, wenn der B&ouml;rsenstrompreis in einem festgelegten Ladezeitfenster besonders gering ist. Da bei viel Wind und Sonne die Preise niedrig sind, wird so nicht nur der Geldbeutel geschont, sondern auch die Umwelt. Den Energieverbrauch sowie das smarte und automatisierte Energiemanagement k&ouml;nnen Verbraucher*innen in Echtzeit in der RABOT Charge App nachverfolgen und steuern. Ziel ist es, intelligenten und nachhaltigen Stromkonsum f&uuml;r jeden zug&auml;nglich zu machen und den Ausbau erneuerbarer Energien voranzutreiben, um den Klimawandel zu bek&auml;mpfen.

Lead Manager Performance Marketing (f/m/d)

Why us? Help Redefine How People Think About the Energy Transition We’re a fast-growing startup reshaping how people use and pay for electricity.&nbsp; &nbsp; Our dynamic tariffs make energy consumption smarter, more flexible, and more affordable - but most people don’t even know this is possible yet and how they benefit. That’s where you come in. We’re backed by over €35M from leading VCs, with more than 100,000 customers. We are scaling fast and performance marketing is a key lever to accelerate and deepen our growth. We’re not following the usual direct-to-consumer script. This category is often overlooked, complex, and not well understood, but full of potential.&nbsp; You won’t just manage CPAs. You’ll help build a performance engine from the ground up. If you like turning strategy into fast, focused execution and want your work to matter, &nbsp;we’d love to talk. Your Impact <ul><li>Own performance marketing across Meta (Facebook/Instagram), Paid Search and Affiliates (AWIN etc.)</li><li>Scale Meta advertising - test and iterate across audiences, creative, and user journeys to educate and convert customers about a high-impact and smarter product in a traditionally low-engagement category</li><li>Manage and coach the Affiliates manager - help them optimize and grow the channel</li><li>Explore and test new channels like native advertising, Reddit, or others to expand acquisition</li><li>Maintain paid search (Google/Bing) - mostly low-touch oversight and optimization</li><li>Partner with Brand, Product, and BI to get the support and inputs you need to scale your channels</li><li>Experiment fast - we prefer testing 5 things this month over perfecting one idea for a quarter&nbsp;</li></ul> What can you bring <ul><li>7+ years of experience in analytical roles, with 4+ in performance marketing (pref: Meta focus)</li><li>Strong command of Meta Ads Manager and working knowledge of Google Ads, Google Analytics etc.</li><li>Experience designing and interpreting A/B tests strategically - balance boldness &amp; learning</li><li>Comfortable working in fast-moving, ambiguous environments like early-stage startups</li><li>Sharp analytical instincts - you can quickly spot what’s working, what’s not, and what to try next</li><li>Ownership mindset — you push things forward and get them done.</li><li>Experience mentoring or managing others</li><li>Experience exploring or launching new channels (native advertising, Reddit, etc.) and/or working in complex, low-awareness, or high-friction consumer categories is a plus</li></ul> Our Benefits <ul><li>Ownership of a core growth function in a company with strong momentum</li><li>Collaboration with sharp, motivated teammates who care about the mission</li><li>A culture that favors action over polish, and learning over perfection</li><li>Competitive salary and benefits, as well as performance-based bonuses</li><li>Comprehensive benefits package, including Deutschland Ticket and Urban Sports membership and many more</li><li>Innovative environment: a forward-thinking company that encourages experimentation and innovation</li></ul>

Lead Manager Performance Marketing (f/m/d)

About the Job

About the Company

RABOT Charge

Similar Jobs

Growth Marketing Manager

Growth Marketing Manager

Head of Digital Marketing (f/m/d)

Head of Digital Marketing (f/m/d)

Sr. Manager, Promotional Strategy & Partner Marketing

Sr. Manager, Promotional Strategy & Partner Marketing

Marketing Manager

Marketing Manager

Marketing Operations Manager

Marketing Operations Manager

Digital Marketing Manager

Digital Marketing Manager

Marketing Operations Lead

Marketing Operations Lead

(Sr.) B2B Growth Marketing Manager (m/f/d)

(Sr.) B2B Growth Marketing Manager (m/f/d)

Marketing Operations Lead

Marketing Operations Lead

Enterprise Marketing Lead

Enterprise Marketing LeadNew