Director, Marketing (Remote)

May Mobility is transforming cities through autonomous technology to create a safer, greener, more accessible world. Based in Ann Arbor, Michigan, May develops and deploys autonomous vehicles (AVs) powered by our innovative Multi-Policy Decision Making (MPDM) technology that literally reimagines the way AVs think. 

Our vehicles do more than just drive themselves - they provide value to communities, bridge public transit gaps and move people where they need to go safely, easily and with a lot more fun. We’re building the world’s best autonomy system to reimagine transit by minimizing congestion, expanding access and encouraging better land use in order to foster more green, vibrant and livable spaces. Since our founding in 2017, we’ve given more than 300,000 autonomy-enabled rides to real people around the globe. And we’re just getting started. We’re hiring people who share our passion for building the future, today, solving real-world problems and seeing the impact of their work. Join us.

Overview

The Marketing Director is integral to the success of the Marketing team, developing and executing on our marketing strategy while leading a fast-growing team. You'll work daily with cross-functional teams including C-Suite executives, Business Development, Product, Operations to develop marketing initiatives that deliver with clarity around May's core values. This role will report to the VP Marketing and Communication.

Responsibilities

• Lead and inspire the marketing communications team to set and measure goals and results. Drive the narrative for the company, product, new site launches community engagement, events, and partnerships.

• Own the marketing and communication planning and implementation process for May Mobility including brand awareness and engagement, product, growth and new market lines of business development. Manage quarterly reviews and ROI repo
• Overseeing social media marketing strategy and content marketing.
• Define and craft messaging and campaigns targeting Government/Transit organizations, B2B and Rider customer segments 
• Oversee paid promotion and advertising to target key segments for sales, and to build brand awareness
• Support sales and lead generation efforts including trade shows and events, email marketing and newsletters
• Work with cross-functional teams particularly Business Development and Technology, to grow and maintain May Mobility's business and technology leadership position.
• Work with our large ecosystem of partners to create and implement co-marketing campaigns that drive value for both partners
• Be a leader for the Marketing and Communications function within the organization
• Agency management including planning and budgeting cycles

Qualifications

Required

• Bachelor’s Degree in Marketing, Communications, or related field required 
• 7+ years of Marketing leadership experience
• Deep bench of technology marketing experience
• A background in marketing to B2B and/or Transit organizations
• Experience managing in-house teams and agencies
• Experience with HubSpot and other MarTech tools
• Validated leadership experience of a global marketing team
• Strong organizational skills regarding planning, budgeting, events, and campaigns, and metrics analysis
• Ability to challenge others in the company to extract the key value propositions that drive May's values to customers and community
• Organization change agent, innovator and motivator. Demonstrable track record for problem solving and issues management
• Mentorship and coaching for team
• Travel up to 25% monthly when required

Preferred

• B2B software technology experience
• Autonomous vehicle experience
• Go-to-market experience

Don’t meet every single requirement? Studies have shown that women and/or people of color are less likely to apply to a job unless they meet every qualification. At May Mobility, we’re committed to building a diverse, inclusive, and authentic workforce, so if you’re excited about this role but your previous experience doesn’t align perfectly with every qualification, we encourage you to apply anyway! You may be the perfect candidate for this or another role at May.

Want to learn more about our culture & benefits? Check out our website!

May Mobility is an equal opportunity employer.  All applicants for employment will be considered without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity or expression, veteran status, genetics or any other legally protected basis.   Below, you have the opportunity to share your preferred gender pronouns, gender, ethnicity, and veteran status with May Mobility to help us identify areas of improvement in our hiring and recruitment processes. Completion of these questions is entirely voluntary.  Any information you choose to provide will be kept confidential, and will not impact the hiring decision in any way. If you believe that you will need any type of accommodation, please let us know.

Note to Recruitment Agencies: May Mobility does not accept unsolicited agency resumes. Furthermore, May Mobility does not pay placement fees for candidates submitted by any agency other than its approved partners.